Plans & Upgrade Triggers

Two tiers, three concrete moments that justify the upgrade.

Pro ($25/mo or $250/yr). Unlimited projects and ideas, all 9 AI features, sharing links, data export, priority support.

The Free tier is not a trial. It's intentionally usable indefinitely if your scale stays within the limits. Most founders hit the limits within 4-6 weeks of consistent use.

Don't upgrade because Pro sounds nicer. Upgrade because one of these specific things happened:

Trigger 1. The cap became a constraint. You hit 3 active projects and the 4th is genuinely strategic, not just enthusiasm. Or your idea count crosses 200 and you start hesitating to capture. The cost of friction at this stage is higher than $25/mo.

Trigger 2. A high-stakes decision is approaching. You're about to make a call where being wrong costs more than $250. AI Decision Review pays for itself in one use, conservatively. Pro opens up the blind-spot scan.

Trigger 3. You need to share work externally. Advisor wants visibility into a project. Investor wants context on a decision. Sharing links opens up that without giving full account access.

If none of these have happened, Free is the right tier. Don't upgrade pre-emptively, the AI features need workspace data to be valuable, and you accumulate that data on Free.

Manage everything at /settings → Billing. Upgrades take effect immediately. Cancellations preserve access through the end of the billing period, you don't lose the month you paid for.

If you cancel, your workspace doesn't disappear. The Pro features stop working (AI calls fail, sharing links expire); your ideas, decisions, projects, and assets stay readable. Re-upgrading restores everything.

Data export (Pro feature) is also the portability guarantee. If you ever leave Foundry, you take the full JSON of your operating history with you. That's deliberate, vendor lock-in is the opposite of an operating system.